Sunday, April 29, 2012

15-Carat Yellow Diamond Highlights Toronto Jewelry Store Exhibit


A collection of fancy yellow diamonds worth approximately $10 million will be exhibited at the Birks jewelry store on Bloor Street in Toronto from May 2 to 6. It will be the largest collection of yellow diamonds ever to be exhibited in the 133-year history of the Birks luxury jewelry chain.

A total of more than 60 diamond jewelry pieces will be on display, including a rare 15-carat internally flawless, fancy intense yellow radiant-cut diamond set in a platinum ring, with a trapezoid on each side.

“Yellow diamonds are some of the world’s most beautiful fancy color diamonds and have been the choice of royals and celebs throughout the ages,” said Jean-Christophe Bedos, president and CEO of Birks & Mayors Inc.

Birks is a manufacturer and retailer of fine jewelry in Canada. It is part of Montreal-based Birks & Mayors, a luxury jewelry retailer with 58 luxury jewelry stores in Canada and the United States. The company operates 31 stores under the Birks brand in Canada and 24 stores under the Mayors brand in Florida and Georgia, two retail locations in Calgary and Vancouver under the Brinkhaus brand, and one retail location in Orlando under the Rolex brand.