A Celebration of Jewelry and the Business Behind the Beauty
Leibish & Co
Wednesday, March 26, 2014
Graff Diamonds Unveils the $55 Million 'Hallucination' Multi-Colored Diamond Watch At Baselworld
Graff Diamonds has set the stage for a one-of-kind unveiling during
Baselworld’s opening day. The first time exhibitor at the annual watch
and jewelry fair will present the $55 million “Hallucination” ladies
watch Thursday. The London-based diamond and jewelry firm says
the timepiece covered in a kaleidoscope of 110 carats of rare fancy
colored diamonds is “estimated to be the most valuable watch ever
created.” Even the hour indicators on the petite dial of this
candy-colored watch are made of diamonds. The company said a team of
designers, gemologists and master craftsmen worked on this piece for
thousands of hours to perfect the concept, which came directly from
Laurence Graff, chairman of Graff Diamonds. “The Graff
Hallucination is a sculptural masterpiece; a celebration of the miracle
of colored diamonds,” Laurence Graff said in a statement. “For many
years I have thought about creating a truly remarkable watch that
illustrates our all consuming passion for diamonds. The Hallucination
has made my diamond dream a reality.” Tomorrow I get to see it for myself.
This blog is for those who are passionate about jewelry and watches and want to learn more about the industry. It's a place to find the best new products from all over the world and the latest news about the business of jewelry, watches and luxury. Readers gain a backstage pass to the glamour, fun and difficulties of the industry.
I am a freelance writer and editor who covers the luxury jewelry and watch industry for several publications, including Forbes.com the Financial Times, Hong Kong-based JewelleryNetAsiaand the Italian jewelry magazine, VO+. In addition, I have my own blog covering the jewelry and watch industry, Jewelry News Network.