Wednesday, January 6, 2016

Pandora 2015 Revenue Up 40% to $2.4 Billion


Pandora presented its preliminary 2015 report Wednesday, saying its revenue increased approximately 40 percent year-over-year to 16.7 billion Danish krone ($2.4 billion), exceeding its financial guidance of 16 billion Danish krone. The increase was aided by favorable foreign exchange rates of around 11 percent, a percent above what the company projected in November 2015.

The company’s preliminary EBITDA margin is 37 percent, one percentage point above its 2014 margin. The company, which has been in expansion mode, reports its capital expenditure in 2015 was approximately $1 billion Danish krone ($144 million), more than double its 2014 expenditure.

Pandora designs and markets its jewels at its Copenhagen, Denmark, headquarters and manufactures the pieces in Gemopolis, Thailand. Primarily known for its charms, it sells its jewelry through approximately 9,500 points of sale, including more than 1,600 branded stores, in more than 90 countries on six continents.

Pandora is publicly listed on the NASDAQ Copenhagen stock exchange in Denmark. In 2014, Pandora's total revenue was 11.9 billion Danish krone (approximately $1.7 billion).

Just over a week ago, Pandora made some news in Australia. It was reported that the company sent an email to its retailers in Australia warning them against working with Karin Adcock, the former president of Pandora in Australia and New Zealand. In 2013, she founded House of Brands, which recently became the exclusive distributor of fast-growing US fashion jewelry brand Alex & Ani, which competes in the same retail market as Pandora.

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