 |
| Julianne Moore in emerald earrings from Chopard's Green Carpet Collection |
The Cannes Film Festival red carpet is one of the world’s top fashion stages. It’s the only international red carpet presentation that I know of where the jewels are on a near equal footing with the gowns and the stars who wear them. Other companies use the stage to adorn the stars with their jewels and watches but the Cannes Film Festival is Chopard’s world.
It’s a world that began in 1998, when the film festival introduced the first Palme d’Or designed by Chopard. It's the trophy awarded to the best film of the festival. The Swiss luxury brand’s partnership broke new ground in 2007 when it introduced its Red Carpet Collection. The collection of one-of-a-kind jewels is unveiled every year during the festival is worn by the stars throughout the event. This year, the company introduced 69 jewels, which honors the 69th edition of the annual festival.
It has to be one of the great marketing coups by a jewelry and watch company.
In recent years the collection included the “Green Carpet Collection” of jewels, which are crafted with Fairmined gold. This year for the first time the collection includes emeralds, mined in a responsible sustainable manner by Gemfields, a colored gemstone mining and marketing company, from its mine in Zambia.
The following stars appeared on the Cannes Red Carpet Wednesday wearing Chopard Red Carpet, Green Carpet and High Jewellery collections.
Julianne Moore wore earrings from the Green Carpet Collection in 18k white Fairmined gold set with two pear-shaped emeralds (10 and 11 carats each) and marquise-cut diamonds; and a ring from the Green Carpet Collection in 18k white Fairmined gold adorned with a 10.3-carat cushion shaped emerald and set with marquise-cut diamonds (top photo and above). All emeralds are responsibly mined at Gemfields’ Kagem mine in Zambia. All diamonds are sourced from a producer who is an RJC certified member.
Chinese Actress Zhao Tao chose a necklace in 18k rose gold set with rubies (131.5 carats) and diamonds (31.34 carats), a pair of earrings in 18k rose gold set with rubies (24.97 carats) and diamonds (2.84 carats) and a bracelet in 18k rose gold set with rubies (20.09 carats) and diamonds (20.15 carats, all from the Red Carpet Collection.
Victoria Beckham wore two bracelets in 18k white gold set with diamonds and a ring in 18k white gold set with a 8.88 carats of cushion-cut diamonds, all from the High Jewellery Collection. Caroline Scheufele, Chopard co-president and artistic director, walked the red carpet with Beckham in Chopard.
Kirsten Dunst, wore a pair of earrings in 18k white gold with diamonds (20.24 carats), a bracelet in platinum set with diamonds (9.12 carats) and a bracelet in 18k white gold set with diamonds (18.27 carats), all from the High Jewellery Collection.
Italian Actress Valeria Golino, wore a pair of pink spinel and diamond earrings and pale pink spinel ring, all from the High Jewellery Collection.
Thai Actress Araya Hargate wore an 18k white gold necklace set with 76.5 carats of conch pearls and 90.76 carats of diamonds. She also word diamond stud earrings in 18k white gold set with brilliant cut diamonds and a ring in 18k white gold with 5.21 carats of diamonds, all from the High Jewellery Collection.
French singer Line Renaud wore an 18k white gold necklace with 82.48 carats of diamonds, all from the High Jewellery Collection.
Italian Model Bianca Balti shined in a pair of earrings in 18k white gold set with sapphires and diamonds and a bracelet in 18k white gold set with sapphires and diamonds, all from the High Jewellery Collection.
French Actress Frédérique Bel wore a pair of 18k white gold earrings featuring diamonds and rubies and bracelet featuring rubies and diamonds, all from the High Jewellery Collection.
Please join me on the Jewelry News Network Facebook Page, on Twitter @JewelryNewsNet, the Forbes website and on Instagram @JewelryNewsNetwork