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Friday, August 13, 2010

Aaron Shum Jewelry Opens Middle East Headquarters in Dubai


Hong-Kong-based jewelry wholesaler Aaron Shum Jewelry opened an office and showroom in Dubai at Gold Land (pictured) that will feature the company’s collection of jewelry and timepieces.

The Dubai operation will serve as Aaron Shum Jewelry's hub for the Middle East region. The company has an established presence in Hong Kong, Japan, Europe, USA, Australia and China.
“Over the past decade, Aaron Shum Jewelry has forged strong relationships with gold and jewelry retailers, designing and manufacturing exclusive jewelry brands for several leading retailers in the Middle East,” said Aaron Shum, owner of his namesakes company. “With the opening of our Middle East headquarters in Dubai, we are consolidating our presence here and will embark on a focused regional expansion strategy.”

Among the products being showcased at the Dubai headquarters are the Coronet Solitaire, which amalgamates six diamonds on an elevated centerpiece to create a solitaire effect; the Gemtique collection, which features gemstones and jewels, set in variants of 18k white, rose and yellow gold; and the La Posy Collection, which blends colored gemstones and jewels.